Direct Marketing
Cut Through the Noise
At Data Focus Consulting, we help businesses connect directly with their audience—no middlemen, no guesswork. Our direct marketing strategies are built to deliver targeted messages that drive action, build loyalty, and generate ROI.
Whether you're launching a new product, nurturing leads, or reactivating dormant customers, we design campaigns that speak directly to the people who matter most.
What We Offer
We provide end-to-end direct marketing solutions tailored to your business goals:
-
Email Marketing
-
Segmentation, automation, campaign design, and performance tracking
-
-
SMS Campaigns
-
Time-sensitive offers, appointment reminders, and customer engagement
-
-
Direct Mail
-
Print campaigns, personalised messaging, and local targeting
-
-
Customer Journey mapping
-
Lifecycle targeting, behavioural triggers, and retention strategies
-
-
CRM Integration
-
Syncing campaigns with platforms like HubSpot, Mailchimp, Klaviyo, and more
-
Why It Works
Direct marketing allows you to speak one-on-one with your customers—at scale. We combine data-driven targeting with compelling creative to ensure every message lands with relevance and impact.
Personalisation at Scale
We segment your audience based on behaviour, demographics, and purchase history to deliver tailored messages that convert.
Automation & Efficiency
From drip campaigns to triggered responses, we automate your outreach while maintaining a human touch.
Performance Tracking
Every campaign is tracked with clear KPIs—open rates, click-throughs, conversions—so you know exactly what’s working.
Our Process
1. Discover – Understand your audience, goals, and current outreach
2. Design – Build a campaign strategy with messaging, timing, and targeting
3. Deliver – Launch, monitor, and refine for maximum impact
Who We Work With
We support businesses across retail, healthcare, fashion, and professional services—especially those looking to deepen customer relationships and drive repeat engagement.